Book Promotion Articles

Smith Publicity: Marketing for Self-Publishers

I don’t have any direct experience with Smith Publicity, but it’s nice to see this as part of their manifesto:

Over the last ten years, self-publishing has evolved from what was stigmatized as amateurish endeavor to an increasingly accepted and exciting form of publishing. The industry has enjoyed a revolution of popularity and gained credibility via front-page articles about self published books in publications such as the New York Times and mentions in TIME magazine.

Today, self-publishing is all about providing opportunities to authors whose self published books who otherwise might never have their book see the light of

[…]
2019-02-03T09:03:45+02:00July 14th, 2011|Categories: Resources|Tags: , |

eBook Authors: Self-Publishing is Like Playing Baseball

Recently I read a great article by Patricia Fry called ‘50 Reasons Why You Should Write That Book’. It is a FREE 24-page Booklet filled with great ideas and information for self-publishing authors.

I was struck by the similarity between the problems eBook authors have when they get started and baseball players starting off on their journey to the big leagues. The question is how do authors and players keep from failing?

Less than 1% of all players drafted make it the big leagues. There are 750 choice positions in the majors. Of the thousands of players that have that […]

2020-02-21T03:36:54+02:00July 13th, 2011|Categories: Features|Tags: |

Who Are You? Writing an Author Bio

What’s in your author bio? Do you even have a bio? Believe it or not, your bio is an important tool in selling your book.

A few weeks ago, I was the featured author at a meet-and-greet book event. As is my custom, I made a point of making the rounds to greet the other authors, ask about their books, and collect book markers, post cards, and other souvenirs to check out their websites and purchase books later after I got home, since I didn’t have enough money to buy all of the books, even though I wanted to.

As […]

2020-02-20T13:24:23+02:00May 26th, 2011|Categories: Features|Tags: , |

Free Tools For Authors From Ebook Friendly

Ebook Friendly - a distraction-free way to discover and buy ebooksSome of you already know that I founded Ebook Friendly – a special kind of e-bookstore addressed to those readers who are aware of distractions the web brings and want to avoid them at the stage of browsing for books. Because reading is all about being focused, opposite to Internet – which is all about being distracted.

Reader friendly interface is one part of the proposition.

As a self-publisher I also want to make this site a place where great books from self-published authors can be easily discovered. There is no better way to do it than help the […]

2011-04-28T10:06:45+02:00April 15th, 2011|Categories: Lead Story, Resources|Tags: , |

Tim Ferriss teaches book promotion secrets – for $7000.

Although Tim Ferriss (4 Hour Work Week, 4 Hour Body) isn’t self published, his success is due entirely to his own promotion and marketing tactics. Pretty much single handedly he’s created a book promotion campaign strategy that is keeping both his books high on the best-seller lists, for years. A couple days ago he announced that he’s going to hold a private conference with only 200 people, and share the secrets he’s developed to launch a bestseller and keep it selling. And you can join – for $7000. Yes, it’s too pricey for most self-published authors; but it is […]

2011-04-15T19:50:30+02:00April 15th, 2011|Categories: Member Blog, News|Tags: , |

5 creative book marketing and promotion tips with fiverr.com

Two nights ago I became addicted to the website www.fiverr.com. If you haven’t heard of fiverr, it’s a website that allows people to offer to do a variety of things for five bucks. There are hundreds of different kinds of things people are willing to do – and at $5 per job, many of them are fantastic bargains. Here are a few of the more interesting things I’ve found and am testing in my book promotion and marketing:

1) Improve your PR-rank. If you have a blog or website, it’s important to have a lot of high quality links […]

2011-04-15T19:48:05+02:00April 15th, 2011|Categories: Resources|Tags: , , |

A new resource for indie-authors? Foozago books and the indie book event.

I came across Foozago Books: Indies while searching for indie book stores for my self-published non-fiction book. Then I came across them again on the discussion of Joel Friedlander’s (The Book Designer) post indie bookstores vs. indie publishers.

Basically they are a little amazon, but you have to print and send them your books. They’ll list them and give you 60%. Joel and others point out that this isn’t a great way to make money – and it isn’t, not in the long term. But in the beginning, it isn’t about money, it’s about exposure. It’s about being everywhere. And […]

2011-04-06T14:21:41+02:00April 6th, 2011|Categories: News, Resources|Tags: |

How to use a book trailer to promote your book – and where to get a cheap one made.

Book trailers have become a staple in the publishing industry. Unfortunately they can costs hundreds or even thousands of dollars (for only 1 minute of video!). Do you really need a book trailer to promote your book? Where can you find high quality, low cost video production? What do you do with a book trailer once you’ve got one? Here are some tips.

1) Making the trailer. There are two ways to go. One is high quality, professionalism. Like a movie trailer from WB. These can be pretty expensive but stand out from the majority of book trailers (which are […]

2011-04-03T10:01:49+02:00April 3rd, 2011|Categories: Resources|Tags: , |
Go to Top