Authors Must Be Marketers
“I’m a writer, not a marketer.”
“I’m uncomfortable asking people to buy my book.”
“I don’t really understand social media.”
“I’ve put a ton of effort into writing my book. Why do I have to sell it?”
On the one hand, I sympathize with these comments. It makes sense. You’ve written a book and it’s somebody else’s job to sell the books. Isn’t that the way the book business works? Plus, won’t your beautiful writing sell itself on its own merits?[…]