Articles, how-to’s, opinion and tips and tricks in the self-publishing arena
In Praise of Billy Mays
When that ubiquitous television pitchman Billy Mays died recently, I had just started watching the reality series about him and his partner, Anthony Sullivan, appropriately called “Pitchmen”, on the Discovery Channel. I’ve done a lot of sales work over the years as “day jobs” supporting my writing career; so much so that I tend to forget that the process remains mysterious to most writers, who remain clueless about this essential rite of modern commerce.
The hard truth is that everyone sells, and where a self-published book is concerned (or a first time one, for that matter), if you don’t sell […]